Three brings the ‘Perfect Surprise’ this Christmas


three Paul O Connell winter 164wonderland copyWhat began as a regular chilly November morning, was transformed into the ultimate Christmas surprise for a group of secondary students last week, with thanks to Three. The students of Presentation College, Athenry were surprised with their very own magical winter wonderland, complete with falling snow, white-tipped Christmas trees, steaming hot chocolate, a festive snowman and a very unexpected visit from former Ireland rugby captain Paul O’Connell.

Christmas came early for the school after the 2nd year media class decided to get in touch with Three to enquire how they could get their hands on the snow cloud which appears in the Three Perfect Surprise Christmas ad. The ad depicts the great lengths a father goes to in order to bring his daughter home the ‘Perfect Surprise’ in the form of a snow cloud which guarantees her a white Christmas. Three was so taken with the letters it received from the class that it decided to give them their very own ‘Perfect Surprise’ this Christmas.

Following a meticulous twenty four hour set-up, which involved 40 Christmas trees and 3.5 tonnes of artificial snow the Athenry school yard was transformed into a snow-kissed dreamland for the day, which brought festive cheer to students and staff, which will last well into the New Year.

See how Three brought The Perfect Surprise to Presentation College here:

Sandra O’Donoghue, the teacher who tasked her class with writing the letters to Three, said of the surprise; “This has been a truly amazing experience. The kids and staff have had the most phenomenal day and the transformation of our school yard to a winter wonderland needs to be seen to be believed! The visit from Paul O’Connell was the icing on the cake – the kids were thrilled to have him take the time to visit our school.”

Aislinn O’Connor, Head of Brand & Marketing Communications with Three added; “Christmas for Three is all about the Perfect Surprise and we were thrilled to be able to bring that to the students of Presentation College. The letters we received from Sandra’s class had such an impact on us that we knew we would have to acknowledge them and give the school their very own Perfect Surprise. The surprise and excitement is clear to see in our video.”

Three’s “Perfect Surprise” Christmas TV ad is currently on air and will run throughout November and December.

Catch the video and join the conversation on, or @ThreeIreland. #3PerfectSurprise